Textual Analysis

Genre 

The embedded clip is classified as a 'Sports Advertisement'. The purpose of the clip is to promote Paul Rodriguez's signature Nike SB merchandise consisting of shoes, T-shirts e.t.c. 

Audience 
The clip targets an audience of a narrow range. This includes skateboarding enthusiasts and those who listen to hip-hop (particularly music by Ice Cube as he features in the advert). The most probably age range for the target audience is 10-30 years. 

Platform 
This clip was featured on television in the United States at the time of its initial publishing. It is now available on-line on websites such as YouTube and Vimeo. 

Introduction

Welcome to my GCSE Media Studies blog!

    

Why did I choose this course? 

I've always wanted to do this course. Since he age of around 5 I've had a passionate interest for Media & Technology, from which spirit I have learnt and developed many skills throughout the duration of the last several years.

I believe that Media is a very varied and interesting subject, from which I anticipate to learn key terminology and more about media analysis and film studies.

I look forward to the following year.